From June 9th to June 16th, the "2004 Beijing International Automobile Exhibition" attracting much attention will be held in China International Exhibition Center and National Agricultural Exhibition Hall. For this year's Beijing International Auto Show, the relevant senior executives of the international auto giants attached great importance to it. Mr. Han Lida, president of Mercedes-Benz China Ltd., said: “This will be the largest auto show that Mercedes-Benz has invested in China so far. It is second only to the Frankfurt Motor Show and ranks second in the world.†At present, almost all world-famous auto makers will be in Beijing. Auto Show is regarded as an equally important international automobile industry event with the world's five major auto shows, and is called the world's sixth-largest auto show. Indicator 1: The scale of the exhibition According to statistics from the Organizing Committee of the Beijing Auto Show, from the first to the eighth session, the exhibition area of ​​the Beijing Auto Show has increased from 20,000 square meters to 110,000 square meters, and it is expected that the audience flow will increase from 100,000 person-times. To more than 400,000 people, the number of journalists at home and abroad increased from more than 50 to more than 1,600. More than 1,400 manufacturers from 20 countries and regions including Germany, Italy, Japan, South Korea, Sweden, the United Kingdom, and the United States have exhibited. -Comparative data Tokyo Motor Show: In 2003, there were 263 companies, four government agencies and one group from 14 countries. The total area of ​​booths was 41,559 square meters. Paris Motor Show: In 2002, the number of viewers reached 1.25 million. Frankfurt Motor Show: The audience exceeds 800,000 visitors; 1003 exhibitors from 41 countries participate; the exhibition area is 215,000 square meters. Geneva Motor Show: In 2004, the area of ​​the exhibition area reached more than 70,000 square meters. 265 car dealers from more than 30 countries participated in the exhibition, and the number of visitors was more than 700,000. Index 2: New car lineup At this Beijing auto show, there will be more than a dozen latest concept cars and nearly 20 classic sports cars first released in China. Such as: Ford GT40 concept car, 007 ride Aston Martin and the price of 980 million Dutch Spyker sports car. In addition, the domestic heavyweight new car Cadillac CTS, Dongfeng Nissan "Scorpio" and Shanghai Volkswagen MPV "Tourian" will also be unveiled at the Beijing International Motor Show. - Contrast data for the 2003 Tokyo Motor Show: There are 96 Japanese models and 87 world models for the participating models, and there are also 50 component manufacturers exhibiting. 2004 North American International Auto Show: More than 40 automakers, more than 700 new concept cars and production cars participated in the exhibition. 2004 Geneva Motor Show: More than 900 car brands were exhibited, including more than 30 concept cars. 2002 Paris Motor Show: 553 car brands exhibited, including 50 new models. Indicator 3: International giants The Beijing Auto Show has attracted more than 20 international auto giants worldwide, such as GM, Ford, Volkswagen, Toyota, BMW, Honda, Peugeot, Renault, Nissan, Hyundai, Kia, Fiat, Citroen, Chrysler, Porsche , Ferrari, Lamborghini and other world-renowned major companies, from the booth area, booth layout or from the participating models, are comparable with the world's five major international auto show. In addition, as the host, domestic FAW, SAIC, Dongfeng and other joint venture brands and private brands of the latest products, will be passionate staged in the auto show "domestic cars." - Comparing data The “Five Auto Shows†have attracted many international auto giants without exception. But compared to the domestic Peugeot 3074P that was just displayed at the Geneva Motor Show in March, it is difficult to see Chinese cars produced at the top five auto shows. . Indicator 4: Auto Show Economy The Beijing Auto Show Economy has taken initial shape. The "auto show effect" is manifested in its unprecedented popularity of catering, parking, rental and even communications and tourism. It is estimated that the ratio between the direct revenue and social benefits of the Beijing exhibition industry is about 1:9, while the exhibitors' spending in the retail industry and entertainment industry is more than 10 times that of ordinary citizens. Experts have predicted that for a one-week auto show, only rent and tickets will bring 200 billion yuan in direct income to Beijing! - Contrast data 2003 Tokyo Motor Show: $200 per square meter booth, totaling more than $8.3 million. 2004 North American Auto Show: Revenue alone is $10 million for only one ticket. Geneva Motor Show 2004: A total of 150 million Swiss francs.
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