On September 1st, the awarding ceremony for China's famous brand products and China's world-famous brand products took place in the Great Hall of the People in Beijing. This year's event celebrated a total of 501 top-tier products from 461 companies across the country. Among them, several chemical products stood out, including Shandong Hongri Arkang Chemical Co., Ltd.'s Sunyang Tianfu Compound Fertilizer and Shanghai Chlor-Alkali Chemical Co., Ltd.'s Shenfeng Coke Caustic. These products were recognized as leading names in the chemical industry.
The selection process was rigorous, starting with voluntary applications from enterprises and followed by reviews at the provincial level. The China Famous Brand Strategy Promotion Committee conducted a comprehensive evaluation, and the final list was approved by the committee’s board. This year saw a significant increase in new entries, with 382 products newly selected. Among the additions, 16 were chemical fertilizers, 6 were caustic soda products, 8 were architectural coatings, and 5 were resin, amino composite materials, and rubber V-belts. Compared to previous years, the number of chemical products added has nearly doubled, rising from less than 10 to almost 20 this year.
Sun Bo, Director of the Quality Management Division at the General Administration of Quality Supervision, Inspection and Quarantine, emphasized that China's current production model is still largely labor- and resource-intensive. To ensure sustainable growth, he stressed the importance of accelerating technological innovation and brand development. Without these efforts, long-term national development could be at risk.
In an effort to promote Chinese companies on the global stage, the selection of China's world-famous brand products was introduced. However, no chemical products made it onto the list this time. According to an official from the State Administration of Quality Supervision, Inspection and Quarantine, one major reason was the export value threshold of over $50 million per year, which many chemical products failed to meet. Additionally, some exported items are produced under OEM (original equipment manufacturer) arrangements, meaning they are not branded or independently developed.
Besides export value, companies must also achieve annual sales of over 10 billion yuan to qualify for the world-famous brand title. Notably, Qingdao Double Star Group's products met the export criteria for the world-famous brand recognition, and the company expects its annual sales to reach 10 billion yuan soon. A company representative expressed confidence that they aim to become the first Chinese chemical brand to achieve global recognition.
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